#TechPH - Together, We are Unstoppable: Celebrating a New Generation of Inspiring Young Go-Getters with the Samsung #TeamUnstoppable 2022 Campaign
Modern young have repeatedly demonstrated their ability to forge new routes in the fields of their choosing while working to make a difference with an unwavering zeal and determination. They are creative, ambitious, and determined.
Samsung Electronics is launching the second iteration of the #TeamUnstoppable regional brand campaign to highlight this phenomena and challenges Southeast Asia's Gen Zs and millennials to take on obstacles head-on and aim higher. The campaign, which is based on the idea that "Together, We are Unstoppable," brings together a group of young changemakers who are enthusiastic about gaming, food, sustainability, social good, education, and fashion, and it invites youth from all over the region to share their own motivational tales and inspire others to take action.
The #TeamUnstoppable effort will be centered on TikTok this year in order to further engage younger audiences, where a new generation of "unstoppable" young people will share authentic tales in snackable, mobile-first episodic films.
“Throughout the ups and downs of the past year, it has never been clearer that Gen Zs and millennials in Southeast Asia are unafraid to defy barriers and tap on technology to do good. Through #TeamUnstoppable 2022, we hope to build upon our successful run last year to inspire even more young digital natives in the region who are unafraid, undeterred and unwavering; to push their boundaries and creatively express how they will effect positive change in their communities on TikTok,” said Roy Lan, Regional Senior Brand Marketing Manager, Southeast Asia and Oceania at Samsung Electronics.
To kickstart the campaign this year, we spotlight #TeamUnstoppable 2022 in a regional film that premieres today. Here’s a quick introduction to these go-getters:
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| Karla Golosinda – The Gamer with a Cause |
In the male-dominated field of e-sports, Filipina gaming content creator Karla Golosinda breaks the mold by using her platform to spread warmth, inspiration, and laughter to her fanbase. Harnessing gaming as a force for good, she channels funds raised via live streaming towards needy local students and those affected by natural disasters. Karla, who goes by Queen Wrecker, also utilizes her social channels to raise awareness and garner support for issues surrounding animal conservation and female empowerment.
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| Chau Bui – The Unconventional Fashionista |
One of the top fashion influencers in Vietnam, Chau Bui rises above conventional beauty standards by remaining unapologetically true to herself in building her unique identity, while inspiring others to do the same. Beyond bringing fashion from Vietnam into the global eye, Chau Bui is also on a mission to build a more inclusive and accountable fashion industry, leveraging her social media network to promote health, wellness and sustainability efforts while helping the less privileged.
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| Jason Chua – The Brash Chef with a Big Heart |
Having to fend for himself from the age of 15, Jason Chua was determined to find success on his own terms in Singapore. At 26, he turned his passion for cooking into a career by starting his own food stall, Beng Who Cooks. At the height of the pandemic, Jason gave out thousands of free meals to hardest-hit Singaporeans, and today continues to make a difference by imparting valuable life skills and providing employment to those in need at his now expanded F&B business.
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| Jerome Polin – The Champion of Fun and Accessible Education |
When you think of Mathematics, “fun” is probably not the first word that comes to mind. This is where Jerome Polin from Indonesia seeks to shift mindsets. Through engaging videos on YouTube, he shares his love for Mathematics along with stories from his life as a student abroad and seeks to inspire other youths to reach for greater heights. Jerome’s long-standing passion for education feeds into a higher goal – to better the education system in his home country.
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| Jabir Meftah – The Leader of Youth Leaders |
Despite playing many different roles onscreen, Malaysian actor and model Jabir Meftah sees himself as an activist and civic leader first. His showbiz influence is key in his mission to shed light on and make a real impact on climate change and other issues surrounding inequality, and the need for future leaders. Jabir’s non-governmental organization, YouthCare, aims to rally young people around helping others and the environment, and to train youth leaders to continue building a better future.
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| Neng Sarun – The Champion of Mindful Pet Ownership |
Having spent much of his childhood in his father’s veterinary clinic, Neng Sarun’s love for animals led him to establish Thailand’s first pet wellness center, offering a novel combination of health and grooming services for better pet care. As a vet and actor, he works tirelessly in mobilizing veterinary teams and harnessing the power of technology as well as medicine to champion mindful pet ownership across Thailand – including education to improve the quality of life for animals in rural areas.
Join the #TeamUnstoppable Movement in the Philippines
Each of these #TeamUnstoppable influencers will be featured in their very own mini-series. The Philippines’ Queen Wrecker’s story will premiere on September 12, 2022.
Keen to be part of the #TeamUnstoppable movement? Just follow these easy steps and get a chance to win a brand new Galaxy Z Fold 4 (256GB), a Galaxy Z Flip 4 (256GB), or a Galaxy Watch 5 Pro (45mm):
● Interested participants must visit https://samsung.com/ph and register to be able to submit your official entry.
● Produce and submit a video that talks about your Unstoppable Story and answer the following questions:
○ What personal barrier are you currently facing or wanting to defy?
○ What have you been doing to defy your barrier?
○ How can Samsung help you overcome this barrier
● Caption your story using the official hashtags #Unstoppable and tag @SamsungPH.
● Upload the video on any of your social media pages (TikTok, Facebook, and/or Instagram) and screenshot the post to upload during registration. Your social media account must be set in public for verification purposes.
The #TeamUnstoppable Promo will run until October 9, 2022. Visit https://samsung.com/ph to find out more today!
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