#CulturePH - UNIQLO Launches Second Phase of JOIN: THE POWER OF CLOTHING,
On July 1, 2022, in Japan, global apparel retailer UNIQLO debuted JOIN: THE POWER OF CLOTHING, a global campaign to support initiatives for a better world. The second phase of this promotion has began last Monday, October 3, and will run through Monday, October 31 in UNIQLO stores in Japan, the uniqlo.com online store, and at a few other overseas locations.
The JOIN: THE POWER OF CLOTHING campaign seeks to entice UNIQLO customers to participate in the retailer's continuing sustainability initiatives. The initiative aims to increase customer knowledge of global issues like ocean pollution and to motivate them to take positive action.
Fast Retailing, the parent company of UNIQLO, will donate US$1 to the Nippon Foundation for each item sold during the campaign when customers purchase UNIQLO fleece products manufactured from 100% recycled polyester fabric in order to support initiatives that minimize ocean pollution.
A Furry Fleece Full-Zip Jacket (MENS, KIDS) with a design depicting "Doraemon Sustainability Mode," the UNIQLO Global Sustainability Ambassador, will also be available to purchase starting on Monday, October 3.
Furry Fleece Full-Zip Jacket with “Doraemon Sustainability Mode” Motif
UNIQLO will sell a Furry Fleece Full-Zip Jacket, made from 100% recycled polyester fabric derived from plastic bottles and featuring a “Doraemon Sustainability Mode” motif. The small needlepoint design, suitable for both men and women, allows parents and children to coordinate their outfits.
Launch date October 3, 2022 (Monday)
Items Doraemon Sustainability Mode Furry Fleece Full-Zip Jacket
MENS XS-4XL, Made with recycled polyester fabric, equivalent to around 19 500ml plastic bottles*2, Php 1,490
KIDS 100-160cm, Made with recycled polyester fabric, equivalent to around 10 500ml plastic bottles*2, Php 990
Availability Select stores in the Philippines and the uniqlo.com online store
*2 MENS L size (Asia) and KIDS 130cm size, 500ml 1 PET bottle=25g, Calculated based on The Council for PET bottle Recycling Annual Report, P6 “Targets and results for weight reduction of designated PET bottles and 17 main types (FY2020)”
Help reduce ocean garbage with purchases
During the campaign period from Monday, October 3 through Monday, October 31, when customers purchase the Doraemon Sustainability Mode Furry Fleece Full-Zip Jacket or other fleece products made from 100% recycled polyester fabric, UNIQLO parent company Fast Retailing will donate US$1 to the Nippon Foundation for each item sold, to support activities that reduce ocean garbage*1.
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