#TechPH - Celebrating Life Through the Lens: OPPO's Showcase at Paris Photo Fair
This year, OPPO dazzled the crowd at Paris Photo 2024, celebrating global photography talent under the heartwarming theme of "Dear Life." As a proud global partner of the event, OPPO highlighted the incredible creativity of mobile photographers from around the world through its imagine IF Photography Awards 2024.
A Glimpse into the Exhibition
Imagine strolling through an exhibition that feels like a journey through life's most beautiful moments. That's exactly what OPPO's "Dear Life" exhibition offered. With a carefully curated selection of award-winning photos, the exhibition was divided into four captivating zones: Dear World, Dear Time, Dear Friend, and Dear Me. Each section invited visitors to reflect on the beauty of life, friendship, time, and self-discovery, all captured through the lens of OPPO smartphones.
Honoring Global Photography Talent
The imagine IF Photography Awards 2024 saw over 1 million entries from 81 countries, showcasing a vibrant tapestry of global creativity. OPPO brought 56 of these stunning works to Paris Photo, where they held an award ceremony to honor the winners. Norwegian Art photographer and Hasselblad Master Tina Signesdottir Hult, one of the judges, shared her insights and experiences, adding a personal touch to the event.
The Power of Visual Storytelling
OPPO's Global Brand Director, Olivella Liu, expressed the company's dedication to pushing the boundaries of mobile photography. "A perfect day is made of nothing but every extraordinary moment that makes you want to take a shot," she said, encapsulating OPPO's philosophy. The company's annual photography film, "Dear Life," further tied together the evocative stories presented in the exhibition, celebrating the grandeur of nature, fleeting moments, and the warmth of human connections.
Beyond the Exhibition
The images showcased at Paris Photo 2024 were more than just photographs; they were snapshots of people's lives, filled with emotional resonance and human stories. OPPO's mission is to inspire people to see the world through a new lens—one that values creativity, diversity, and the beauty of everyday life.
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