#TechPH - Samsung Unveils Vision for the Ultimate AI Home at Bespoke AI Event

Imagine a home where every appliance is smart, intuitive, and designed to make your life easier. Samsung Electronics has just unveiled its refreshed "AI Home" vision at the Welcome to Bespoke AI event in Seoul, Korea, and it's set to revolutionize the way we live.


A New Era of Smart Living

At the heart of Samsung's vision is the AI Home experience, which seamlessly connects various devices to cater to your needs in every room. Jeong Seung Moon, EVP and Head of the R&D Team for Digital Appliances Business at Samsung Electronics, shared the company's exciting plans to create an AI Home that enhances everyday convenience, energy savings, and care.

"Through our Bespoke AI appliances, Samsung has brought an AI Home to life that not only enhances everyday convenience but also enables energy savings and care," said Jeong Seung Moon. "We will continue to expand the advanced AI Home to more households, leveraging smart screens, Bixby, and Knox security."

Introducing the 2025 Bespoke AI Appliance Lineup

Samsung's 2025 Bespoke AI appliances are designed to solve your most burdensome problems at home. The AI Home display, available in 7" or 9" LCD screens, is at the core of this innovation. These screens offer a similar experience to the larger AI Family Hub™ screen, making it easier than ever to engage with your appliances.

Easy to Use, Care, and Save

Samsung's AI Home vision is all about making life simpler. The smart screen acts as a central control hub, connecting third-party devices through SmartThings without the need for a separate hub device. Features like the refrigerators' Daily Board provide personalized information to help you manage your day, while Map View allows you to effortlessly monitor and control other connected devices.

A Trusted Experience

Samsung is committed to delivering reliable experiences with enhanced Knox security across its lineup. This year, Trust Chain, part of Knox Matrix, is applied to all Wi-Fi-enabled appliances, allowing users to monitor security status in real-time. Knox Vault, storing sensitive information like passwords, is also applied to select appliances, ensuring protection against future quantum attacks with post-quantum cryptography (PQC).

Continuous Innovation

Samsung's Smart Forward updates ensure that you can enjoy the latest software features on your existing appliances without buying new ones. This service, available through SmartThings, continuously enhances the consumer experience with new features.

To learn more about the new Bespoke AI appliances for 2025, visit Samsung's website. Pre-order now to get up to ₱19,000 off and receive a free Galaxy A16 5G or Galaxy Fit3 with select purchases until April 9, 2025.



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